Sample Page

This is an example page. It’s different from a blog post because it will stay in one place and will show up in your site navigation (in most themes). Most people start with an About page that introduces them to potential site visitors. It might say something like this:

Hi there! I’m a bike messenger by day, aspiring actor by night, and this is my blog. I live in Los Angeles, have a great dog named Jack, and I like piña coladas. (And gettin’ caught in the rain.)

…or something like this:

The XYZ Doohickey Company was founded in 1971, and has been providing quality doohickeys to the public ever since. Located in Gotham City, XYZ employs over 2,000 people and does all kinds of awesome things for the Gotham community.

As a new WordPress user, you should go to your dashboard to delete this page and create new pages for your content. Have fun!

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2 thoughts on “Sample Page

  1. The Minister of Energy, Works and Housing, Babatunde Fashola,
    has expressed deep concern over the recourse of the Nationwide Assembly’s spokespersons to call calling over his observations on the 2017
    Price range.

    In a Press Launch signed by his Particular Adviser
    on Media, Hakeem Bello, the minister mentioned he was anxious that the Nationwide Meeting spokespersons failed to deal with the basic factors about growth-hindering whimsical cuts within the
    allocations to a number of very important initiatives beneath the Ministry of Energy, Works and Housing in addition to different ministries.

    Mr. Fashola had, in a current interview whereas acknowledging that legislators might contribute to
    finances making, disagreed with the follow the place the legislative arm of authorities unilaterally alters the funds
    after placing members of the Government via
    Funds Defence Periods and Committee Hearings to the extent
    that a few of the initiatives proposed would have turn into materially altered.

    Whereas acknowledging the necessity for legislative enter from the representatives
    of the individuals to carry ahead their developmental aspirations
    earlier than and throughout the price range manufacturing course of, the minister
    had noticed that it amounted to a waste of tax payers cash and an pointless distortion of orderly
    planning and improvement for all sections of the nation, for lawmakers to unilaterally insert objects not
    below the Unique or Concurrent lists of the Structure like boreholes and streetlights after
    placing Ministries, Departments and Companies, MDAS, via the strategy of price range defence.

    Particularly on the subject of the Ministry of Energy, Works
    and Housing, Mr. Fashola listed the Lagos- Ibadan Expressway, the Bodo-Bonny highway, the
    Kano-Maiduguri street, the Second Niger Bridge
    and the lengthy drawn Mambilla Hydropower Undertaking amongst others as people who the Nationwide Meeting materially altered the
    allocations in favour of scores of boreholes and main well being care centres which
    have been by no means mentioned in the course of the Ministerial Finances Defence earlier than Parliament.

    Of their responses, each the spokespersons of the Senate and the Home of Representatives accused the minister of spreading “Half-Truths” and making “Fallacious ” statements as a result of he
    (Fashola) ought to have identified that they solely interfered with tasks
    that had concession agreements and non-public sector funding parts.
    In addition they accused the minister of wanting to carry on to such tasks so
    as that he might proceed to award contracts.

    Nonetheless, whereas dismissing the allegations within the course of an official journey exterior the nation, Mr.
    Fashola mentioned it was unhappy that the lawmakers would resort
    to call calling even with out understanding the details of what they had been stepping into.

    Taking the initiatives which the lawmakers selected to concentrate
    on one after the opposite, the minister insisted that there isn’t any subsisting concession settlement on the Lagos – Ibadan Expressway including that what the Infrastructure Development Regulatory Fee (ICRC) has is a financing settlement from
    a consortium of banks which is sort of a mortgage that nonetheless needs to
    be paid again by way of budgetary provisions.

    There isn’t a fallacy or half fact within the allegation that the budgets had been lowered,
    he stated. The spokespersons admitted this a lot and now sought
    to rationalise it by a concession or financing association that has failed to
    construct the street since 2006. The most
    important momentum seen on the highway was in 2016, Mr.
    Fashola added.

    Within the case of the Second Niger Bridge the place one
    of many spokespersons alleged that the supply in 2016 finances
    was not spent and needed to be returned, Mr. Fashola stated that this shows very stark and worrisome gaps in data of the
    spokesperson in regards to the finances course of he was addressing.

    In keeping with him, a finances isn’t money.
    It’s an approval of estimates of expenditure to be financed
    by money from the Ministry of Finance.

    “The Ministry of Finance has not but launched any money for the Second Niger Bridge, so no cash was returned.”

    “Three phases of Early Works of piling and basis was accredited and financed by the earlier authorities within the hope that a concession will lastly be issued, which has not occurred as a result of concessionaires haven’t been in a position to boost finance.

    “The continuation of Early Works IV couldn’t begin in Could 2016 when the price
    range was handed due to excessive water degree within the River Niger within the rainy season.

    “The contract was solely accepted by the Federal Govt Council in the primary quarter of 2017 and the contractor is awaiting fee.”

    Dismissing the allegation that the works mnistry below
    him was holding on to tasks that might be funded via Public Personal Partnerships (PPP) in order that he
    might award contracts as a tissue of lies, the minister stated from
    Day Considered one of his assumption of workplace, he made it clear publicly and privately that his precedence
    can be to complete as most of the a number of a whole bunch of initiatives that
    his ministry inherited which had not been funded for shut to a few years.

    In keeping with Mr. Fashola, if the spokesperson was in tune with the general public Procurement
    Legislation which the Nationwide Meeting handed, he would realise that the minister has no unilateral energy to award such contracts whose values are in billions
    of Naira, including that each one the brand new tasks offered to the Federal Govt Council for approval had
    been both federal roads requested by state governments or these
    put within the finances by the legislators to service their constituencies.

    Mr. Fashola said that the concentrate on contracts by the spokesperson might be a Freudian slip
    that reveals his mindset and pursuits; when certainly he must be targeted on developmental tasks that
    strengthen the financial system, which is the main focus of the Financial Restoration and Progress Plan endorsed by the

    Additionally responding to the problems that the funds for the Mambila Energy Venture was slashed as
    a result of it contained a “whooping N17 billion” for Environmental Impression Evaluation (EIA), the minister
    mentioned there was certainly a mis-description of that individual Expenditure Head which may have occurred in the course of
    the classification of so many 1000′s of finances heads within the
    price range estimates.

    In line with him, what was described as a Funds Head for EIA was truly the nation’s counterpart funding to the China- EXIM mortgage to fund the
    constructing of the Mambila Undertaking, including that this was
    dropped at his consideration solely after it had been slashed and that if the intention was to not slash arbitrarily it ought to have
    been delivered to his consideration to clarify.

    “At a joint assembly convened on the occasion of the Funds Minister after i complained that the funds was slashed, the problem of EIA was delivered to my consideration and that i defined what it was meant for,” Mr.
    Fashola stated.

    On the problem of the N20 billion provision within the
    Ministry’s Finances which the spokesperson alleged that the minister failed to offer
    particulars of, Mr. Fashola stated the spokesperson is hiding behind a finger.

    The minister defined that it was a really primary precept of excellent planning to make provision for
    unexpected contingencies; including that within the
    2016 price range , the same provision enabled the ministry to reply to the failures of the Tamburawa Bridge
    in Sokoto, the Ijora Bridge in Lagos and the Gada Hudu Bridge in Koto Karfe alongside the Abuja – Lokoja Freeway.
    Equally, the ministry was capable of pay N1 billion to the contractor dealing
    with the Suleja to Minna street.

    The latest failures brought on by flooding alongside Tegina-Mokwa-Jebba highway and
    Tatabu in Niger State couldn’t have been supplied
    as a result of they weren’t foreseen and there could also be extra.

    “This is what good planning is about,” Mr. Fashola stated.

    Noting that the Senate spokesperson missed the purpose
    within the haste to solid aspersions on him as a result of he
    was not on the conferences he was talking about, Mr. Fashola mentioned he
    would have anticipated a extra sober strategy to the matter.

    “In any occasion, allegations of half fact is barely a flawed response to the constitutional and developmental points which have plagued Nigeria from 1999 about how you can funds for the essential infrastructure in Nigeria. It exhibits the battle between the Government that wishes to construct large Federal Highways; Bridges ; Energy Plants; Rail; and Dams on one hand and Parliament that wishes to do small issues like bore holes , well being centres , road lights and supplying grinding machines ,” he stated.

    In line with the minister, being an institutional and never a
    private concern, it won’t be out of place to hunt a decision of the battle on the
    Supreme Courtroom so as to guard the country’s future, as a result of it’s a
    transparent battle about how finest to serve the individuals.

    “As lengthy as budgets deliberate to ship life altering infrastructure are minimize into small items, Nigeria will proceed to have small initiatives that aren’t life altering, and huge initiatives that haven’t been accomplished in 17 years . If a challenge would price N15 billion and the contractor will get solely a fraction of that, then issues won’t transfer. Success must be outlined by what number of tasks an administration is in a position to finish or set on the trail of irreversible completion and never what number of poorly funded contracts are awarded,” he stated.

  2. Basically, individuals flip to a search engine as a result
    of they’ve a query. The search engine’s job is to supply a
    listing of potential solutions.

    To assist you discover the reply you search, the search engine tries to calculate the relevancy of net pages.
    The extra related the web page, the upper it’s
    going to rank in the outcomes.

    Search engine optimization boils right down to indicating
    the relevance of your content material to the major search

    To find out relevance, search engines like google and yahoo use algorithms, massively difficult mathematical formulation written (and perpetually refined)
    to robotically decide what content material is
    worthy of being offered in response to a search.

    How’s it do that? Everybody wish to know the reply, however
    nobody really does. In order that they speculate. Take a look at.
    Measure. They usually try to inform, or promote, you extremely knowledgeable theories.

    However at a broad stage, most can agree search engines like google
    base rankings on:

    For a really very long time, as a result of it was
    attainable to persuade the search engine your site and its pages
    had been related by the cautious execution of sleazy and unethical techniques, a
    terrific huge sleazy and unethical enterprise exploded.

    It was known as Web optimization. As we speak, a terrific many Search engine optimisation corporations purposely
    steer the dialog within the course of content material advertising
    and marketing, a a lot much less controversial topic.

    Why? As a result of content material is the one factor that holds regular in search.

    Perceive the essential on-site and on-web page indicators

    If you’re going to have a preventing likelihood to rank it’s worthwhile to abide by
    some floor guidelines. Primarily, you will need to setup your internet pages such that they comprise the fundamental components
    engines like google are able to discovering.

    You see, your webpage is “crawled” by “spiders.” That’s
    the metaphor, prefer it or not. The spiders hunt down words—keywords—to create an index of the
    content material supplied in your pages.

    Your problem is to grasp the correct locations to place the key phrases so the
    search engine understands the page’s content material.

    Title tag— You title (and on the code stage, “tag”)
    every web page to inform the various search engines what the web page is about.
    Once more, you do that with key phrases. You want to decide on them rigorously and use them naturally.
    You additionally ought to restrict your titles to 60 characters (or so) so they’re
    introduced of their entirety.

    The title above doesn’t match, although it ranks first for “content advertising advisor.”

    A number of spots beneath is a weblog submit on my web
    site. The title suits, nonetheless an ellipse (…) reveals as a result
    of “Feldman Creative” follows.

    This itemizing has no points with size. Its problem is it seems on the second search engine outcomes web page (SERP), the place far fewer readers discover.
    (However word, the itemizing may very effectively seem on web page one for a distinct
    search time period.)

    Your title tag (and all of the tags we’ll assessment) belongs in a particular
    subject in your HTML code. HTML is the language browsers and
    engines like google perceive. It might sound intimidating, however with some very
    fundamental coaching on utilizing your content material administration system (CMS), you’ll perceive precisely the place to place every tag (and likewise get steering concerning the suitable size).

    Key phrases within the copy—Throughout the copy in your web
    page, you’ll need to make use of key phrases and variations
    of them. Don’t overuse key phrases for the sake of
    Search engine marketing. (Key phrase stuffing may end up in damaging penalties by serps.)
    Nonetheless, consider the sensible key phrase placement techniques, which assist to
    optimize your web page:

    Meta description—The function of a page’s meta description is to explain the page’s content
    material. Meta descriptions are sometimes misunderstood.

    They don’t seem to be part of the web page optimization equation.

    Nonetheless, they must be taken significantly as a result of
    they have an effect on the user’s determination to click on or not.
    See, the search engine will typically current the meta description you present because
    the copy snippet displayed in your itemizing.

    I looked for “meta description instance.” The meta description above helps the reader
    perceive the page’s content material. Notice the key phrases
    used are bolded within the snippet. Additionally, meta descriptions
    are restricted to 160 characters.

    URLs—Your page’s URL ought to comprise your key phrases, however
    be as concise as potential. URLs are routinely generated primarily based on the web page title, so edit them to take away
    pointless phrases. Phrases in a ULR are separated by

    Inside links—Search engines purpose to know the construction of your site.
    It’s helpful to create hyperlinks inside your copy to different pages in your site.
    Utilizing this observe may serve to assist your readers uncover further content material and subsequently,
    improve time spent in your site and have a greater studying expertise.

    That’s it for on-web page optimization. There’s no have
    to overthink or overdo it.

    [See the infographic beneath to get a transparent image of the weather of on-web page Search engine optimisation.]

    The keys to key phrase choice

    Although search engines like google and yahoo are immensely highly effective,
    they’re unable to learn minds. Searchers should kind or converse to the search engine.

    Principally, as a consumer, you feed the search engine phrases.
    In Search engine optimisation, these are known as “keywords.”

    Selecting key phrases on your content material is a important first step in Web optimization.

    It’s necessary to acknowledge doing key phrase analysis and choice
    successfully not solely generates site visitors to your site,
    it delivers the suitable form of traffic—prospective patrons.

    The good cash is on lengthy tail key phrases.

    Search engine optimisation solely works when you choose key phrases for which you’ll obtain excessive
    rankings. However it’s not so simple as defining the plain classes
    that describe your enterprise. Along with the relevance of your key phrases, you have to consider:

    When you start doing key phrase analysis, you’ll in a short time be taught the brief
    easy key phrases you covet (often one or two-phrase phrases) are impossibly aggressive.
    The extra competitors you’ve gotten, the much less doubtless you’ll
    seem on the primary web page of search engine outcomes web page (SERP).

    And, the truth is, the primary web page is the one web page that issues as a result of it earns an overwhelming majority of the clicks.

    All hope shouldn’t be misplaced. When you shift your technique to lengthy tail keywords—phrases of three or extra words—you can discover alternatives to rank on the primary web page and sure
    drive extra certified prospects to your net

    This chart depicts the lengthy tail technique.

    By focusing on lengthy tail key phrases, you enhance your probability to succeed as a “big fish in a small pond.” In the
    event you pursue the technique for a lot of lengthy tail key phrase phrases, you possibly can generate important visitors from search.

    If your organization doesn’t function a nicely-established,
    excessive site visitors web site with excessive authority, lengthy tail
    key phrases are the key to your success with search.

    Hyperlinks reveal your website’s reputation

    Although it’s generally understood 200 or extra variables are elements in figuring out the search engine rating of an online web page, a very powerful one is
    hyperlink reputation.

    Supply: Content material Chemistry, An Illustrated
    Handbook for Content material Advertising by Andy Crestodina

    Andy Crestodina, a acknowledged professional from Orbit Media, explains,
    “It’s clear that hyperlinks on different people’s web sites are a giant consider how excessive you rank in search engines like google and yahoo. If you’re critical about Website positioning, getting good hyperlinks needs to be part of your content material advertising efforts.”

    Click on To Tweet

    After key phrase analysis, hyperlink constructing is the subsequent
    most essential Website positioning exercise. The mostly helpful and
    acceptable methods to earn hyperlinks (resulting in increased relevance and
    rating) embrace:

    Three should-have Web optimization instruments

    There are numerous instruments, free and paid,
    you should utilize to follow seo. Three free should-have instruments for learners
    and specialists alike are:

    Website positioning: Get on it

    I hope you have been capable of get your head round the fundamentals of Website positioning and the techniques used to extend your search engine rankings.
    I discovered a couple of issues simply by doing the analysis required
    to unravel the method.

    You now must get to work. In fact, you’ll profit tremendously from additional studying, apply and enlisting
    the assistance of an skilled professional.

    As a content material marketer, I deal with publishing precious
    content material as a result of there isn’t any extra highly effective Web optimization technique for fulfillment.

    When you’ve got questions or need to study extra about Website positioning and content material advertising and marketing, simply ask.

    Supply: On-Web page Search engine optimization: Anatomy of a superbly Optimized Web page –

    Barry Feldman


    +Barry Feldman

    Newest posts by Barry Feldman (see all)

    Filed underneath: Search/Web optimization by Barry Feldman
    19 Feedback »

    Good abstract, Barry. And thanks for calling out simply three instruments.
    There are such a lot of it will get complicated (and doubtlessly costly).

    I hear you. Even when they’re not costly (and lots of are very inexpensive), they do require a sizable funding of your
    time to study.

    Nice overview. Simple-to-perceive lingo, simple…just my velocity!

    Music to my ears, Janice.

    Thanks for the concise lesson on Website positioning, Barry.

    Superior overview, Barry. This would be the information I ship folks to after they ask “What is Web optimization, exactly”?.

    Fortunately added the submit to my Buffer feed.

    Thanks a lot. What an ideal endorsement. I hope your peeps
    get quite a bit from the put up.

    Good work Barry! To-the-level, easy to get even for these who’d by no means heard of Web optimization earlier than! Cool!

    I admire that Lina.

    Pingback: High 25 Inbound Advertising and marketing Articles of the Week:
    November 7, 2014 – UpCity()

    Nice overview. Very usefull article about Search engine marketing!

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